Martina Mara

Professor of Robopsychology at the Johannes Kepler University Linz

Martina Mara

“The Rise of Robot Natives”

Martina Mara is an Austrian tech psychologist and an expert on human-robot relations. After having worked for non-university research institutions such as the Ars Electronica Futurelab and the Institute of Design Research Vienna for more than a decade, she became Professor of Robopsychology at the Johannes Kepler University Linz in April 2018. She earned her doctorate in Psychology at the University of Koblenz-Landau with a dissertation on the user acceptance of anthropomorphic machines. Her current research interests include public attitudes towards robotics and AI, psychological effects of simulated human-likeness and intention signaling of collaborative robots. Martina Mara is a member of the Austrian Council on Robotics and Artificial Intelligence. She has been awarded with various distinctions, amongst them the Futurezone Award 2018 for “Women in Tech” and the BAWAG PSK Frauenpreis 2018. In her newspaper column „Schöne neue Welt“ (Oberösterreichische Nachrichten), she regularly writes about critical or funny aspects of technology in everyday life.